Privacy Policy
Effective Date: 21 July 2026
Privacy Policy
Phoenix Capital Limited values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, disclose and safeguard your personal information when you visit www.phoenixcapital.co.ke, interact with our services, submit an enquiry, apply for a loan or communicate with us through our website.
As a financial services provider, we comply with the Constitution of Kenya, the Data Protection Act, 2019, the Data Protection (General) Regulations, 2021 and other applicable laws governing the protection of personal information.
By using our website, you acknowledge that you have read and understood this Privacy Policy.
Information We Collect
We may collect:
• Full name
• Telephone number
• Electronic mail address
• Physical address or location
• National identification information where required
• Vehicle information relating to loan enquiries
• Employment or business information voluntarily provided
• Financial information necessary to assess loan applications
• Information submitted through contact and loan enquiry forms
We also automatically collect technical information such as Internet Protocol address, browser type, operating system, pages visited, time of access, referring website, cookies and website usage statistics.
How We Use Your Information
We use your information to:
• Respond to enquiries.
• Process loan applications.
• Assess eligibility.
• Provide customer support.
• Improve our products and services.
• Personalize your website experience.
• Conduct business analytics.
• Improve website performance.
• Detect fraud.
• Meet legal and regulatory obligations.
• Communicate important updates.
• Send promotional information where permitted by law or with your consent.
Loan Enquiries and Contact Forms
Our website uses Fluent Forms to collect information submitted through contact forms and loan enquiry forms. Information submitted becomes part of our customer relationship management process and may be used to contact you regarding your enquiry, provide loan information, arrange consultations, follow up on applications and offer financial products relevant to your needs. Submission of an enquiry does not guarantee loan approval.
Cookies
Our website uses cookies to improve functionality, remember your preferences, analyze website traffic, enhance security and improve advertising performance. You may disable cookies through your browser settings, although some website features may not function correctly.
Analytics and Advertising Technologies
We use Google Analytics, Google Search Console, Google Tag Manager, Meta Pixel, Google Ads Conversion Tracking and other reputable analytics and marketing tools to understand visitor behaviour, measure campaign performance, improve our website and enhance customer experience. These technologies may collect browser, device and website interaction information.
Marketing Communications
Where you provide your contact details, we may communicate with you regarding loan products, financial solutions, promotional offers, company announcements and service updates. You may opt out of marketing communications at any time.
Use of Images and Media
Phoenix Capital Limited may publish photographs and videos taken during company events, staff activities, community initiatives, training sessions, corporate functions and promotional campaigns on our website, social media platforms, printed publications and other marketing materials. Images may remain in our archives and continue to be used without a predetermined expiry period unless removal is required by law or approved following a valid request.
Information Sharing
We do not sell your personal information. We may share information with regulators, credit reference bureaus where permitted by law, technology providers, payment service providers, professional advisers, cloud hosting providers, marketing and analytics providers and law enforcement agencies where legally required.
Data Security
We implement appropriate administrative, technical and organizational safeguards to protect your personal information. While we strive to secure your information, no method of transmission over the internet is completely secure.
Data Retention
We retain personal information only as long as necessary to provide our services, comply with legal obligations, resolve disputes and maintain required business records. Information that is no longer required is securely deleted or anonymized where appropriate.
Your Rights
Subject to applicable law, you may request access to your personal information, correction of inaccurate information, deletion where legally permissible, withdrawal of consent where applicable, restriction or objection to processing and lodge a complaint with the Office of the Data Protection Commissioner.
Third-Party Websites
Our website may contain links to third-party websites. Phoenix Capital Limited is not responsible for their privacy practices and encourages users to review their privacy policies.
Children’s Privacy
Our website and financial services are intended for individuals legally capable of entering into financial agreements. We do not knowingly collect personal information from children without appropriate legal authorization.
Changes to this Privacy Policy
We may update this Privacy Policy periodically. Updates will be published on this page together with the revised effective date.
Contact Us
Phoenix Capital Limited
Website: www.phoenixcapital.co.ke
Email: info@phoenixcapital.co.ke
Telephone: 0747 100 100